INSIGHTDave just cost you £500k.
A simple mismatch between the code created and the code promoted meant customers were hitting checkout with an offer that didn’t work. Order Rescue surfaced the issue quickly, showing exactly where revenue was getting stuck and giving the team the chance to fix it before even more sales were lost.
Cost of insight
£0 (free)
Revenue at risk
£500,000+
Time to resolution
24 hours
Net incremental orders
47,753+
Checkout records analysed.
Cowshed's result is not a one-off. Independent UCL analysis of 47,753+ real checkout records confirms that failed discount codes are a measurable, recoverable revenue opportunity.
