Case study · Personal careOrder Rescue paid for itself within a week for Cowshed.
Like most Shopify stores, Cowshed had customers reaching checkout, entering failed discount codes and leaving. A problem that wasn’t ever measured. They installed Order Rescue in listening mode to see the scale, then switched recovery on.
Payback period
Less than 1 week
Net incremental orders
5.8% of all orders
Setup
Install only, no dev work
"Immediate impact, recovering enough checkouts to cover app cost within the first week."
Cowshed, 5-star Shopify App Store review
How it worked
From install to positive ROI, start to finish.
Day 1
Installed Order Rescue in listening mode, with recovery switched off, to measure how many checkouts were being lost to failed codes.
Day 7
Measured the scale of the leak in their own numbers, on their own store.
Day 7
Turned recovery on, live on at-risk checkouts.
Day 14
The recovered revenue covered the annual cost of the app inside the first week.
ROI IN LESS THAN 1 WEEK
Net incremental orders
47,753+
Checkout records analysed.
Cowshed's result is not a one-off. Independent UCL analysis of 47,753+ real checkout records confirms that failed discount codes are a measurable, recoverable revenue opportunity.
